Get your mom something tasty for Mother’s Day this year!Posted: May 5, 2012
Just a reminder – Mother’s Day is May 13 this year.
Every year I feel completely overwhelmed by the plethora of gifts one could buy for mom, but then every year my mom will receive flowers, chocolates and a homemade card (if she’s lucky). I did become creative once and bought her some perfume and I don’t think she liked it.
Anyway, this year I have a couple of new ideas for all of you who don’t know what to do! First one being these delicious cupcakes from Baker Street! Just FYI, they have Mother’s Day themed cupcakes and cake!
Definitely great for those who can’t bake very well or have time to bake and still want mom to have a delicious day!
I tried Baker Street’s Rosé cupcake the other day and I have to say, they were really good! They had a great spongy cake, full of vanilla flavor and icing that was light and creamy! Another great thing is they won’t break your bank and your mom won’t feel like she ate 3lbs of icing *coughprairiegirlcough*
Aside from satisfying my sweet tooth, I also had the pleasure of talking to Baker Street’s marketing manager about their cupcakes (some tidbits to impress your mom with)!
Baker Street started in 1978 by what it seems to be 2 women – who are they and motivated them to start up Baker Street?
Baker Street was opened 34 years ago this summer, by two sisters, Marie and Esther. Being of European background and privy to great baked goods, Marie and Esther noticed that Toronto didn’t have much delicious handcrafted desserts, so they decided to do something about it. They started making cakes and pies in one of their kitchens and soon moved to another house. The demand was so strong they started baking at a bakery and soon rented out the ovens from there in the evenings. They essentially worked 24 hours, delivered the goods themselves while with kids. They soon bought a place on Dupont and then from there moved their current Hopewell Avenue location. Here they now have 2 buildings to make all their products that are shipped across North America.
Both Marie and Esther are extremely dedicated and can be found there 6 to 7 days a week and work 12 hours a day. Marie is very involved in research and development of new products, while Esther is mainly responsible for the financial aspect of the company.
What was the first item sold at Baker Street?
First hand crafted products were, well there were 3: a New York style baked cheese cake, a carrot cake that has won several awards, and a chocolate cake.
Since then, what other baked goods and items does Baker Street offer?
Baker Street now offers an entire line of cakes, torts, pies and cheesecake.
We have a natural line that we sell at Loblaw’s. For that line we’ve taken the gelatin out, it has a cleaner label and it doesn’t have overly processed ingredients. We did it because people started to learn, discover and move toward this natural trend, so we wanted to make sure we were serving products that our customers and the public would want to serve to their families.
Speaking of food trends, we all know there is this movement toward using fresh, clean (no GMO, antibiotic, humane), local, organic ingredients, what is Baker Street’s stance on this?
Well Marie and Esther grew up near Kensington market and as kids they would just get ingredients from there locally and they knew where it’s coming from and they would be supporting local farmers. They have always stayed true to that, what they learned from their parents and implement that in their baking. The majority of every Baker Street product contains local Canadian ingredients.
For the Natural line, the strawberry, peach and apple pies all smell like grandma’s kitchen. They are made from about 5 ingredients. For example, the apple pie has apples, brown sugar, flour, and butter. We use real butter, no margarine allowed!
As you know Mother’s Day is coming up within the next couple of weeks, is Baker Street offering any Mother’s Day specialty items?
Well we just recently started making cupcakes and we have 2 of our cupcakes in the Loblaw’s Superstore right now – the Rosé and Sensationally Strawberry cupcake.
The Rosé cupcake is a vanilla cake with vanilla bean frosting and pink sprinkles.
The Sensationally Strawberry cupcake is a vanilla cake with strawberry butter cream icing!
Mmmmmmm – sounds delicious! Anything else?
At Ontario Metro stores we have a 6 inch Double Chocolate Heart cake made from milk chocolate, chocolate mousse, and chocolate ganache.
Where can one get these tasty treats?
Our cupcakes are only at the Loblaw’s Superstore. But we have our other baked goods at Metro in Ontario, Sobey’s and other Loblaws stores.
Cupcake or cakepop? Cupcake
What makes a good cupcake? The icing. Only because I love cream cheese icing!
What’s your favourite item from Baker Street? Carrot cake
What are you going to get for your mom for Mother’s Day? Probably in NYC that week…oh boy, I’d probably get her one of those hearts, she’s a big chocolate fan.
(This interview has been condensed and edited)